By Dave Duffy
My wife and I own a couple of smoothie/food shops. As small-business entrepreneurs, we take a lot of pride in providing 55 jobs while making payroll every week, all self-financed as saved and scrimped-for investment capital.
As owners, we choose to offer a 10 percent discount to first-responders and active-duty/reserve military and guardsmen. Which is where I get to my rub.
Recently, I had a military spouse grow irate with my cashier because we didnât offer a discount to military family members. Unfortunately, this is not the first time this has happened. I guess I could stop offering any discount at all to the military, but would rather not.
In this particular case, my cashier was on the receiving end of a very long tirade about how obviously unappreciative ownership must be of the sacrifices of the military family. The woman ended by stating âit would be in the ownerâs 
best interestâ to offer discounts to families as well. I wish I was there to find out exactly what she meant beyond her vague threat.
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